Online Surveys

In addition to our standard field marketing services, IMS also offer our clients the facility to conduct online surveys. This allows clients to conduct an online survey on any number of market research questions they have regarding their product or service. This can be perfect for the NPD process, customer profiling or generally improving product and service offerings and subsequently maximising sales.

The benefit of using IMS to conduct online surveys is that you will only pay for the surveys that are completed and not the time of an individual conducting the research. This makes the method of surveying extremely cost effective. 

IMS draws upon a nationwide field team of over 2,000 people that have strong knowledge of customer service provision and retail marketing - so are therefore the ideal candidates for any number of market research surveys. We can also profile our field team on the basis of key demographic information, in order to ensure we are researching your target audience.

IMS can provide you with live 24/7 reporting of your results via IMSFUSION and will also manage the conversion of your survey into an online survey format. 

For more information on how you can use IMS online surveys, please click here to contact our sales team.